Spec Ad: This Instagram post for Chess4Life required savvy use of limited space.

I highlighted life skills that chess encourages while promoting their new online classes.

Spec Ad: The challenge with this Facebook ad for Imagine Designs was enticing the target audience (Real Estate Agencies) to picture the possibilities for their client’s homes.

Spec Ad: North Florida energy company Synergy Solar needed to simplify its many offerings into cohesive options consistent with its faith-based message.

I created a light-hearted homepage that professionally displayed their services accompanied by faith-based language.

Spec Ad: The challenge with this email edit for Focus on the Family was communicating many messages without overwhelming readers.

I condensed the text, improving readability without losing any messages.

Spec Ad: This homepage redesign for Horizon Books required tact.

The primary difficulty was communicating a joyful brand message while addressing the sensitive topic of death.